Jonathan Richards
Download your 2 for 1 Pizza Express voucher
Google has said it will begin testing a technology that can prevent clips of copyright material from being illegally uploaded to YouTube, the video-sharing website it bought last year.
The new system, called video fingerprinting, is designed to pacify content owners who have complained that YouTube does not do enough to prevent copyright clips from being circulated on the website.
YouTube said that the the technology would initially be tested with a group of partners, including Disney and Time Warner, but that it planned to make the service available to other copyright owners by the end of the year.
“We hope to have a better understanding of how this is going to work, not just from a technology standpoint, but also from a policy standpoint,” Chris Maxcy, vice president for business development at YouTube, told The New York Times.
In March, Viacom, the entertainment company, filed a $1 billion (£500 million) claim against Google accusing it of allowing more than 160,000 clips of its programming to be illegally uploaded.
The video fingerprinting technology will be able to identify copyright-protected material, and then give the owner the option of having the clip removed, or keeping it up on the site as part of a revenue-sharing agreement with YouTube.
Google said last year that it aimed to have such a tool available for testing by the end of 2006, but the ability to identify content reliably has proved a big challenge, largely because of the ease with which a video can be altered – even very slightly – before being posted, making it imperceptible to detectors.
Industry sectors news at a glance. Interactive heatmap, video and podcast
Get ready for the winter sports season, with our resort guides and snow reports
We are backing British business, what is the confidence of the nation and what businesses are succeeding?
Enjoy further reading from Travel to Fashion, Business to Sport, discover more
Shortcuts to help you find sections and articles
2006/06
£POA
Surrey
2009
£114,950
Derbyshire
The best policy at the
best price
Be Wiser Insurance
£POA
Surrey
Highly competitive six figure
Nationwide
Swindon
Competitive benefits package
Chartered Institute of Builders
Ascot
Competitive salary + benefits
NHS Direct
London
£125K
Meltwater News
Nationwide Positions
With Part Exchange Crest Nicholson could get you moving.
Award-winning riverside development, SW11.
Luxury apartments for sale from £350,000.
Find out more about our luxurious apartments and houses for sale in the heart of Sussex.
for sale in the French Alps
from E189,000.
We're offering extra savings on Voyager & Adventure of the seas Mediterranean Cruises fr £549.
Book by 28 Feb!
Includes 3* accommodation throughout, a 15 minute Apollo night helicopter flight down the Las Vegas strip and United Airlines flights from Heathrow.
Same break by air costs £189. Valid for weekend travel until 31 Aug 10.
Get covered on your travels with a superb range of policies at great prices
Visit InsureandGo.com
Family friendly villas with Quality Villas. Book with the specialists.
Contact our advertising team for advertising and sponsorship in Times Online, The Times and The Sunday Times, or place your advertisement.
Times Online Services: Dating | Jobs | Property Search | Used Cars | Holidays | Births, Marriages, Deaths | Subscriptions | E-paper
News International associated websites: Milkround
Copyright 2010 Times Newspapers Ltd.
This service is provided on Times Newspapers' standard Terms and Conditions. Please read our Privacy Policy.To inquire about a licence to reproduce material from Times Online, The Times or The Sunday Times, click here.This website is published by a member of the News International Group. News International Limited, 1 Virginia St, London E98 1XY, is the holding company for the News International group and is registered in England No 81701. VAT number GB 243 8054 69.