Fiona Hamilton
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The worker appears totally focused, scanning the screen then typing furiously. But bosses should not be fooled. The supposedly diligent computer user is more than likely surfing for travel deals, doing the weekly shop or even aimlessly wandering through cyberspace.
A survey shows that millions of Britons are wasting swaths of their lives surfing the web without any real purpose.The research by YouGov found that seven in ten of Britain’s 34 million users fall into the habit of Wilfing — What Was I Looking For? — both at work and at home. One in four internet users spends nearly a third of internet time Wilfing — equivalent to spending an entire working day a fortnight randomly browsing the net.
The survey of 2,400 people, commissioned by Moneysuper-market.com, the price comparison website, revealed that shopping websites were the biggest cause of Wilfing.
Experts said that internet users were being offered so much choice online that it was easy for them to get distracted.
Men are much more likely to be Wilfers than women. A third of them said that the habit had damaged their relationships with partners. One in five men was “distracted” from work or study by adult entertainment or sex websites.
Internet users aged 55 or over were three times less likely likely to Wilf than those aged under 25.
Pete Cohen, a life coach, said that cutting out Wilfing took both planning and willpower. “These days there are all manner of websites vying for our attention,” he said. “Internet users need to set themselves a specific surfing goal and time limit to keep on track.
“Try not to become distracted. When buying items online, think about using services that will trawl the net for you and allow you to get off the computer and on with your life.”
Jason Lloyd, head of broad-band at Moneysupermarket .com, said that while the internet was designed to make it easier for people to access information quickly, they were becoming distracted more often.
He said: “Our study shows that although people log on with a purpose, they are now being offered so much choice and online distraction that many forget what they are there for, and spend hours aimlessly Wilfing instead.
“It’s important that people do not allow distractions to get in the way when surfing the internet, as it can affect productivity in the workplace and relationships at home.” Previous studies have shown that more than a quarter of employees spend an hour or more a day on personal e-mails when they should be working.
In addition, British workers admit that they surf the web regularly at work. It has been estimated that businesses are losing thousands of working days each year as a result.
Caught in net
— Up to 10 million people are addicted to the internet in China. The Government has banned under18s from internet cafés and no new ones may open this year
— Internet addicts in China face drug therapy, acupuncture and mild electric shocks when treated at a military-style boot camp clinic that costs about £650 a month
— In Britain the Priory Clinic said that increasing numbers were suffering addictions to eBay. Some spent thousands on the auction website and said that they would rather be bidding than dating
— A 12-step recovery programme, mimicking that set up by Alcoholics Anonymous, has been drawn up for e-mail addicts
Source: Times database
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What a load of nonsense - I am Wilfing right now and I love it. As a couple of people have stated it's nice to take a break from work and look at something else. Go WILF
Bill, Sydney, Australia
I wonder if the survey accounted for students. The company should research into the powers of Facebook, because i can guarantee there isn't a single student who is signed up with this website that doesn't check it at least 2 times a day, to see if their housemate or classmate has 'poked' them or left them a witty retort to an earlier discussion they could have had face to face. There are even whole groups who declare 'Facebook is the reason i'm failing my degree'.
I mock, however i'm a subscriber! Infact i have checked it once already, and its 09:23 am. On the other hand, In doing so i have been invited to a 21st disney party bash in town, and an afternoon of rounders and Frisbee in the park next week without the hassle of some poor soul having to ring or spend hours writing invites.The internet is 21st century Comunication, i cant imagine where we were without it!
Hayley, Nottingham/Cardiff,
Surely by coming here to read this article I am admitting to "wilfing"? There is a certain amount of irony to this story as a result!
I "wilf" all day long at work, but my work still gets done. I would prefer to "wilf & work" rather than de a drone working non stop until lunch, then straight through afterwards until finishing time, and have my brain turn to stodge. At least with wilfing, you are giving your brain an occasional distraction whilst perhaps keeping up with current affiars and learning something new along the way.
And as someone else said, as human beings by nature we are naturally curious and like to browse and potter around - it is just that this has extend to being on-line.
Mr. R. Narula, Coventry, UK
Guilty as charged and caught red handed!!
There's nothing wrong with wilfing as long as the work gets done, it's when that's all you do that it becomes a problem!
Helen, North East,
I wish I was surfing my life away. Better youngsters be out in the waves surfing than wilfing in my opinion.
How on earth did the ultimate in geekiness ever get to be called surfing?
alf, St David's, Wales
So how is this any different from spending an hour or two browsing in a bookshop, sorting through an old pile of magazines and ending up reading bits or pottering around the garden finding various jobs that you didn't plan to do? It sounds like perfectly normal human behaviour to me.
The joy of the web is that one link leads to another and often you find wonder new things.
Robert, Manchester,
People have always wasted time at work. One could argue it's a necessary part of a working day during those periods when deadlines do not loom. So now instead of chatting, or daydreaming, they wander the web.
When will society realise that in 99.9% of cases, the dreaded Internet is NOT the problem; it merely offers a NEW way to amuse/abuse/communicate/campaign/sell/buy...
The problems are with us!!
John Ellis, Cambridge,
I'd rather have my son chase his mates around the back alley with a water pistol than have him "wilf" and learn horrific stuff on the Internet, thankyouverymuch, Joshua. Yup, it's noisy. That's what kids do. If you don't like it, go live in a retirement village.
I use the Internet to do research for my work, read up on the news, and talk to friends. I never randomly search, I'm not THAT bored! I'd rather read a book!
starling, Lancaster,
I encourage my staff to use the internet as much as they want. The work still gets done and I have happy staff.
Andrew, London, UK
Better that youngsters be "wilfing" than out on the streets up to no good in my opinion.
Joshua Powell, Manchester,
Well. The internet is the advent of Knowledge. It is in fact, helping everyone to learn that which they did not know before. If we are wandering aimlessly looking for new information...then yes, we become like drones looking for instruction per say. I for one, having been online for over 10 years am ready to unplug and learn about how to communicate with people.
Anyone for a trade of lifestyle? You teach me how to communicate with people, you can have my life of online. Sounds fair to me! :)
Brian Kortmeyer, Palm Springs, usa, CA
Got sent out a link on timesonline about cats altering your personality, that I ended up not reading. Clicked the link to this story and decided to write my own comments after seeing i'm not really alone!
that makes me feel alot better!
On a side note, does that make me a "wilfer" ?
Marc, Montreal, Canada
Eventually life comes to an end. Some of us will have spent most of it working, some playing, a few in prayer or in solitude, and a considerable number endlessly clicking on web links.
Malcolm McLean, Bradford, UK
To me, Wilfing seems to be missing a 'W' somewhere. I prefer Otlic (Oh That Looks Interesting - Cick) but to each his own as the Old Lady said when she kissed the cow...
Steve Turnbull, munich, Germany
Yep, WILF-ed my way here too!
Daniel Houston, Cambridge, Cambridgeshire
I agree with Chris, I was tasked to get a few drivers and wondered upon this page.... as you do :-)
Bob Lowe, Merseyside,
I went into a school classroom once, the teacher pointed to Claire in the corner at the back earnestly typing away on the BBC B. "Claire's very good with computers" she said. During the lesson I sneaked a peek over Claire's shoulder. She typed "I love Bros, true. Enter" over and over and over again. Wonderful things computers!
John Ledbury, Kings Lynn, England
It goes past the point of irony that I'm reading this while at work. Damned first-day-back-after-the-bank-holiday!
Chris Davies, Manchester,