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Google has said that it hopes to have technology in place by September that would prevent copyright-infringing videos being posted on YouTube, its video-sharing site.
A lawyer for Google told a judge presiding over a copyright action that YouTube was working "very intensely and co-operating" with content-producing companies to introduce video-recognition technology that would detect illegally copied material before a clip is posted.
At present, companies must find illegally uploaded videos themselves and alert Google, which will then take them down.
Philip Beck, who is representing Google in the action, told a judge in Manhattan that the filtering technology would be introduced "hopefully in September". He said that Google hoped the technology would "eliminate such disputes in the future."
Viacom, the entertainment company which owns MTV and Nickelodeon, has filed a $1 billion (£494 million) suit against Google, claiming it allowed more than 160,000 clips of programming to be illegally uploaded to YouTube's site.
The Premier League as well as Bourne, the music publisher, have brought similar actions for unspecified damages.
Lawyers for the plaintiffs, whose actions have been combined, welcomed any improvements which would bring an end to copyright infringements, but said that YouTube should have acted sooner.
“Perhaps the filtering mechanism will help – if so, we’ll be very grateful for that,” Donald Verrilli, a lawyer for Viacom, said. He added that it would take until next year to discover the extent of the infringement, which continued to happen "on a very massive scale."
Identifying copyright material has been a major headache for video-sharing websites, which can receive tens of thousands of new clips each day.
MySpace, which is owned by NewsCorp, parent company of Times Online, has said it is trialling a piece of filtering technology that would recognise when a copyright-protected song has been incorporated in a video's soundtrack and prevent the clip being posted.
YouTube said that in response to the action brought by Viacom that it goes beyond what is required under the Digital Millennium Copyright Act, which gives companies such as Google protection from copyright suits in the US, as long as they comply with requests to remove infringing material.
The company said it removed all unauthorised material once requested to do so.
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Money talks eh? Google owned YouTube manage to develop a filtering system for copyrighted material to save them from billions in litigation, yet at the same time have large amounts of highly offensive material (I'm talking minors fighting and being beaten up for entertainment in particular) accompanied by racist comments which they adopt the 'we're policed by the community' attitude to.
Google paid a huge amount for YouTube, obviously with the intention of profiting from the enormous traffic the site generates with advertising revenue. Shame they seem to have left any sort of moral obligation at the door the day they made the deal.
Simon, london, UK
I could sit there and delete thousands of videos in a day by hand if they wanna pay me to, its easy, you dont need software which wont work anyway.
Mart, London, UK
like this site
nick, lancaster, pa
The people will just find another way to put these videos out there for others to see and enjoy. With everything being about the almighty dollar for these corporations, which many people disdain because of their welath, people often do not fill any guilt since they are not directly benefitting from it in a finicial way.
If I buy music, it is mine to do with it as I please, as long as I do not make money off it. I HAVE BEEN TURNED ON TO MANY ARTISTS BY LISTENING TO BURNT CD'S FROM FRIENDS, WHICH PROMPTED ME TO SEARCH OUT THEIR MUSIC TO PURCHASE.
In fact let me copyright all of my thoughts, that way I can charge people who have a similiar thought.
MR. PEMF, Goodland, Ks
Copyright inhibits the free spread of information and art . As such, it is "out of sync" with modern technology. The only reason it remains at all viable is that people who hold copyrights wish to keep on getting paid the rest of their lives(in either money or credits) for something which they "stole" in the first place..
Why do I say that? Consider the fact that at this late date in history, nothing is truly "original." Every new thing is born from bits and pieces of something that was created before it. If copyright is an important issue, shouldn't we give Satan a copyright on apples, at least for 75 years, to make up for all the centuries we've been eating them?
Jean Gerard, Los Osos, Ca., USA